Microsoft’s Copilot is starting to show up on some LG smart TVs after a recent webOS update — and for a subset of owners, the bigger issue isn’t what the AI can do, but the fact that it shows up at all.
In posts circulating on Reddit, at least one LG TV owner says the Copilot tile can’t be deleted/uninstalled. That kind of “always there” placement is exactly what frustrates people who feel the tech industry is pushing AI features into products without a clear opt-in. As one commenter put it: when something gets pushed this hard, it starts to grate.
CES promised Copilot on TVs — the rollout is arriving quietly
LG and Samsung both talked up Copilot integrations back at CES 2025 (January 2025), positioning it as part of a broader push to make TVs more conversational and “smart” beyond basic search.
Samsung moved first in a very visible way: in late August 2025 (Aug 27–28) it began rolling out Copilot on parts of its 2025 smart TV lineup. The pitch is straightforward: press the mic button on your remote and ask for things like show recaps, recommendations, or quick trivia — the kind of “second-screen” questions people already ask their phones.
LG, by contrast, hasn’t made a big public announcement about Copilot’s arrival on TVs via this update, and it didn’t respond to requests for comment in the coverage that’s been circulating. In the Reddit post, the Copilot icon appears pinned on the home screen, which makes it feel less like an optional add-on and more like a default feature you’re expected to live with.
It’s basically a shortcut — not the deeper integration some expected
Another wrinkle: the Copilot tile reportedly opens a web-based Copilot interface, acting more like a shortcut than a deeply integrated “native” TV app. That may still be useful — but it’s not the kind of seamless, system-level experience some people assumed LG was building toward when Copilot partnerships were first teased.
Can you get rid of it?
Based on current reports, Copilot on LG TVs appears to be something you can’t uninstall, but you may be able to hide it (depending on model and software version). The most drastic workaround is disconnecting the TV from the internet, but that can break modern smart TV expectations — including streaming features, voice services, and future updates.
In other words, Copilot may be helpful if it works well. But its forced placement is what’s turning a “new feature” into a debate about control: who decides what lives on your home screen — you, or the platform.